Complete Guide to Starting an ATM Franchise in India (2025)

Starting an ATM franchise remains one of the most stable ways to build passive income in India. Despite the growth of digital payments, cash circulation hit record levels in late 2025, making White Label ATMs a high-demand infrastructure asset.

1. The 2025 WLA Business Model

In India, White Label ATMs (WLA) are operated by RBI-certified non-bank entities like Hitachi, India1, Findi, and EPS. As a franchise partner, you provide the space and initial capital, while the operator manages the switch and technical uptime.

2. Investment Breakdown (2025 RBI Standards)

The total investment typically ranges between ₹3 Lakhs to ₹5 Lakhs. This is safer than most retail businesses because a large portion is often refundable.

• Refundable Security Deposit: ₹2 Lakhs - ₹3 Lakhs (Varies by partner).
• Working Capital: ₹2 Lakhs - ₹3 Lakhs for daily cash cycles.
• Infrastructure Cost: ₹50,000 - ₹80,000 (Includes UPS, V-SAT mount, and branding).

3. Higher Earnings: New Interchange Fees

Following the 2025 RBI revisions, interchange fees have increased to support WLA sustainability. You now earn higher margins per swipe:

• Cash Withdrawals: ₹8 - ₹13 per transaction.
• Non-Financial (Balance/Mini-statement): ₹2 - ₹4 per transaction.

4. Location & Feasibility

To maximize your **ATM ROI**, focus on "Cash-Deserts"—areas with high commercial activity but zero bank branches nearby. Busy markets, private hospitals, and bus stands are prime spots for 200+ daily transactions.

5. Eligibility & Documentation

The approval process has been streamlined in 2025, usually taking less than 10 days if these documents are ready:

• Identity: Aadhaar Card & PAN Card.
• Property: Ownership deed or registered rent agreement (Min 50-80 sq ft).
• Compliance: No Objection Certificate (NOC) from the society/owner.
• Financials: Canceled check and 6-month bank statement.

Ready to turn your vacant shop into a cash machine? Apply for a site inspection today.